Analyze the potential and effects of trends – easily, quickly and systemically with the Trend Canvas
Trend Canvas
The Trend Canvas is the new standard for analyzing the effects and potential of trends on your own company – with the aim of deriving sustainable strategies. Easy to use, complex in its fundamentals.
1. Analyze effects
Holistically analyze the effects of trends on your organization and its systems
2. Recognize potentials
The resulting Big Picture helps you to recognize the risks and potentials for your organization
3. Derive strategies
On this basis you derive specific fields of action and necessary actions for implementation
1. Analyze effects
Holistically analyze the effects of trends on your organization and its systems
2. Recognize potentials
The resulting Big Picture helps you to recognize the risks and potentials for your organization
3. Derive strategies
On this basis you derive specific fields of action and necessary actions for implementation
“The holistic representation of trend developments, with the Trend Canvas, is an important part of our product development process”
“The Trend Canvas has helped me enormously to sort my thoughts. It allowed me to focus much better on the important levers that we can positively influence. On this basis we have developed new products in a very short time.”
„The Trend Canvas is a powerful tool for incorporating all relevant perspectives in product, business model and even strategy development. The added value created becomes apparent and the impact on – among other things – the individual, one’s own resources, the market and society is shown.”
“The Trend Canvas helped me – besides the many negative news at that time, it calmed me down and I again focused on the essential and important things in my practice. The things that the Trend Canvas has shown me, I immediately put into practice and so far, I have received a consistently great and positive feedback from my patients.”
“We applied the Trend Canvas with the team and discovered new approaches to seeing and perceiving our company but also the industry we are in. It is a solid framework that gives a holistic overview for decision-making based on the system the company operates in.”
“This tool is a great help for us to look at many things from a distance and thus, to be able to classify them better. And thereby, also to work out possible solutions.”
“On the basis of professional and objective analyses by Zukunftsinstitut, keynote lectures by Mr. Marcel Aberle and the guidance of the Trend Canvas method we received a good basis to continue our path with confidence. The consultation and guidance in this trend-setting phase by Zukunftsinstitut was so valuable for us that we will also shape the next steps together.“
Trend Canvas Session
6 hours
available online
Trend Canvas Session
6 hoursavailable online
Systemic analysis of the effects and potentials of trends on your own organization and its systems.
We reflect the trends relevant for your organization and guide you through the Trend Canvas. Look forward to surprising impulses and learn to analyze the potential and effects of trends on your company. Answer your trend questions together with us:
How do trends affect my organization?
How are trends related to markets?
How do I have to act in order to use potentials?
COVID-19 Impact Analysis
6 hoursavailable online
COVID-19 Impact Analyse
6 hoursavailable online
Systemic analysis of the effects and potentials of the COVID-19 virus on the own organization and its systems.
The acute corona crisis affects all systems inside and outside of companies. In order to preserve agency and take the right steps even in a state of exception, a comprehensive understanding of the complex interactions is necessary. Together, we use the Trend Canvas to work out the effects of the crisis and potential for your company.
How does COVID-19 affect my organization?
Which potentials and risks arise from the crisis?
How can we use the crisis to our advantage?
Trend Canvas Training
6 hoursavailable online
Trend Canvas Training
6 hoursavailable online
Learn to think like a trend and future researcher.
In an online training with Marcel Aberle, the developer of the Trend Canvas, you will learn to use the tool and the process correctly in order to effectively analyze the effects and potentials of trends and to derive strategies.
Contact
Marcel Aberle CEO Zukunftsinstitut Consulting GmbH
Marcel Aberle’s career is shaped by technology and strategic consulting. In addition to 10 years of experience in the IT industry, he is a start-up founder and driven by a deep fascination for the trends of our time. Marcel Aberle combines a broad knowledge of the deep currents of change with systemic thinking and hands-on mentality.
Marcel Aberle is part of the Management Board of the Zukunftsinstitut. He has developed the Trend Canvas at the Zukunftsinstitut in order to support companies, together with his team, in analyzing the effects of trends, recognizing potentials and deriving sustainable strategies.
Simply call us directly or write to us to arrange an appointment:
+43 (0) 1 943 4030-800 consulting@zukunftsinstitut.at
Zukunftsinstitut Consulting GmbH Rudolfsplatz 12/6, 1010 Wien +43 (0) 1 943 4030-800 consulting@zukunftsinstitut.at