“The Trend Canvas has helped me enormously to sort my thoughts. It allowed me to focus much better on the important levers that we can positively influence. On this basis we have developed new products in a very short time.”

„The Trend Canvas is a powerful tool for incorporating all relevant perspectives in product, business model and even strategy development. The added value created becomes apparent and the impact on – among other things – the individual, one’s own resources, the market and society is shown.”

“The Trend Canvas helped me – besides the many negative news at that time, it calmed me down and I again focused on the essential and important things in my practice. The things that the Trend Canvas has shown me, I immediately put into practice and so far, I have received a consistently great and positive feedback from my patients.”

“We applied the Trend Canvas with the team and discovered new approaches to seeing and perceiving our company but also the industry we are in. It is a solid framework that gives a holistic overview for decision-making based on the system the company operates in.”

“This tool is a great help for us to look at many things from a distance and thus, to be able to classify them better. And thereby, also to work out possible solutions.”

“On the basis of professional and objective analyses by Zukunftsinstitut, keynote lectures by Mr. Marcel Aberle and the guidance of the Trend Canvas method we received a good basis to continue our path with confidence. The consultation and guidance in this trend-setting phase by Zukunftsinstitut was so valuable for us that we will also shape the next steps together.“